Brand story: Personalized beer glasses

Branding 1years go (2021) Claire
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Today I'd like to share a unique niche store with you.

The main category of this store is Kitchen & Dining, and the main subcategory is Beer Glasses.

In addition to Beer Glasses, there are also some Coffee Glasses, Wine Glasses, and other subcategories.

The store has 6 pages of products, and there are about 4 major categories of products.

Brand story: Personalized beer glasses
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The store's registered office is in Maylene, AL (Alabama), USA.

Brand story: Personalized beer glasses
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It is a store that has completed its brand filing and combined with its store display business address, it can be seen that its trademark was registered in 2018.

Brand story: Personalized beer glasses
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So why is it a relatively "niche" store?

It is because the daily sales of the entire store are not particularly high when combined with its feedback information.

Brand story: Personalized beer glasses
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The number of feedback on the 30th is 74, with a daily average of 2.5, and a rough estimate of store daily sales of between 100-150 units.

For big sellers, this may be nothing. But for small sellers who are just starting out, such store day sales are already very desirable.

Although it is said to be a "small seller", but the amount of FBA inventory and funds required to maintain this sales volume is not small, not to mention the number of listings in the store is close to 80, I have to say, now if there is not enough money, it is really difficult to start in Amazon.

We then look at its entire store selection, all around the "Glasses" theme.

And all the glasses are not "ordinary" glasses, all their glasses are written on the body of the personalized slogan.

For example, this.

Brand story: Personalized beer glasses
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A hand with a middle finger and the words "I AM 49+" on it make a very personalized 50th birthday gift.

In addition to 49 years old, there are also 39 and 59 years old.

Brand story: Personalized beer glasses
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The 49-year-old product was launched on December 10, 2019, and has been ranked among the top products in the Beer Glasses subcategory.

Brand story: Personalized beer glasses
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On the listing page of this product, even the seller did not even set up an A+ page, and there was only a few sentences in the Product Description.

Brand story: Personalized beer glasses
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And this product has a very high rate of praise, whether you set the review to "top reviewer", or this set to "Most Recent", the first page is basically praise.

Brand story: Personalized beer glasses
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The customer reviewer statistics sheet shows the specific distribution of product reviews, with a total product rating of 4.8 out of 5.

Brand story: Personalized beer glasses
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Not only this product, but the store's other products are also very creative.

For example, this glass:

Brand story: Personalized beer glasses
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It is also a good and creative 30th birthday gift.

In addition to 30 ones, there are also 40 and 50 years old ones.

Brand story: Personalized beer glasses
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In addition to the two beer glasses mentioned above, other products in this store are also very creative.

The store's products are common wine glass products on the market.

However, when the products are embellished with some unique slogans, the creativity of the products is also shown.

Did you get what I mean?

WOOSPY

Hi, I am Rogers, the webmaster of Woospy, a blog writer and a normal E-commerce businessman. I have been running Amazon and Shopify stores for more than 3 years. During the period of running my own stores, I've been super aware of the exhaustion and helplessness of doing e-commerce business sometimes. This is the main reason why I created Woospy. There are over 300 tools and software I used or knew collected on this site. I believe these tools, software, and tutorials can provide other sellers with a lot of inspiration and improve their efficiency to some extent.
Bro, hope you can enjoy my collection here! Hang on there and the best time is coming!

Copyrights:Claire Posted on October 11, 2021 12:49 am。
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